The Vietnam National Brands Week 2021 in Singapore – Hybrid Expo on Halal and Processed Food Products will be held from 23-28 August 2021 in Singapore. The event is co-organised by the Ministry of Trade and Industry of Vietnam (Vietnam Trade Promotion Agency and Vietnam Trade Office in Singapore) and the Embassy of Vietnam in Singapore to strengthen the trade cooperation between the two countries in the food and agriculture field to mitigate the economic impact of COVID-19 and strengthen the resilience and sustainability of the supply chains, with the goal of preserving socio-economic stability, the continued flow of essential goods, and food security for our peoples.

The Expo will be the first effort since Covid 19 to exhibit physically Vietnamese food products in Singapore for viewing and checking, as a way to support Singaporean buyers to easily connect with Vietnamese suppliers. The hybrid Expo will cover the high-quality food brands from Vietnam in various food products fields, such as tea, coffee, nuts, spices, sauces, beverages, dairy and pastry products, fruits and fruit powders, dried seafood, canned foods… About 300 products from nearly 50 Vietnamese companies will be displayed at 500m2 showroom space.

Together with this Physical display of products in Singapore and guided tour to visit exhibited booths, a series of dynamic and interactive B2B sessions will enable businesses of two countries to interact and exchange information on products and other business procedures without all the geographical limitations due to the global Covid19 pandemic!

Please see the list of products and companies below and REGISTER at (VIETNAM NATIONAL BRANDS WEEK 2021 IN SINGAPORE) to experience with us:

  • Guided tour to visit exhibited booths and check products.
  • On-site B2B matching with exhibited suppliers/producers with interpretation support.
  • Support to connect with other exporters/producers from Vietnam for other products or for specific sourcing requests.
  • Sample gifts.
  • Big prizes at our daily Lucky draws.


Date: 23-28 August 2021

Time: 10am -17pm

Location: Singapore Auction Exchange, 27 Greenwich Drive, Keppel Annexe Building, #M1-00, Singapore 533912.

Date Activity

Opening ceremony from 11 am - 12 pm

(see Agenda attached​)

Guided tour and on-site B2B
24/8Guided tour and on-site B2B
25/8Guided tour and on-site B2B
26/8Guided tour and on-site B2B
27/8Guided tour and on-site B2B
28/8Webinar (see Agenda attached​)Virtual B2B



Date: 28 August 2021 (Tentative date)

Time: 9am -18pm

Location: Online platform

To be organized on August 28, 2021, the Webinar on "FTAs and OEM cooperation opportunities between Singapore and Vietnam" will be a good opportunity for Singaporean businesses to understand the Vietnam food industry and how to collaborate with Vietnamese producers to reap the benefits from FTAs with EU and UK.

The hybrid Expo will be the quickest, easiest, and most reliable way to explore new products and business partners in Vietnam through personalized and free-of-charge inclusive business matching services.

Please contact us for a list of Vietnamese exhibitors and products and to book business matching sessions with Vietnam businesses: Email: sg@moit.gov.vn; Hotline: 86455033​

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